The Cheese Powder Market: Powder cheese is majorly used as a flavouring agent in the various food recipes which also boost the demand for the cheese powder and drives the global cheese powder market.

Published Date: 03/05/2021

The cheese powder market was valued at USD 550.56 million in 2020 and is projected to grow at a CAGR of 7.0 % from 2020, to reach a value of 780 million by 2027. Cheese powder is extensively used as a seasoning and flavoring agent in the food industry. It is produced by spray drying the mixture of macerated cheese, water & ingredients such as emulsifiers & salts. It can also be made by the addition of whey & water to the mixture and dehydrating it. Addition of whey in the ingredient mixture gives rise to a finer powder essentially called as cheese dust. It is obtained from a variety of types of such as cheddar, blue and Swiss.

Apart from its application as a flavouring ingredient, it is also used in the production of processed and imitation cheese. It is a convenient ingredient that can be added in requisite amounts to the processed products. It also ensures easy storage and transportation as compared to its counterparts pastes and concentrates. It is also consumed in combination with other flavoring powders such as sour cream, pizza, taco, bacon, barbeque, onion, and spices. The powder is developed by the manufacturer's specifications to suit the needs of the snack producers. On the manufacturers’ side, development of a spectrum of flavor notes in the product, are some of the challenges faces by the market participants. The cheese powder market growth is attributed to the availability of flavor varieties. Apart from boosting the flavor profile, the powder also helps in increasing the shelf life of the bakery products, especially filled baked goods.

They also have a drastically low amount of moisture, which gives it a shelf life of 18 months. The extended shelf life is an important factor in the area space of snacks, nutrition bars, soups, and ready-to-eat food. Since incorporating regular cheeses is difficult in many processed products, powdered formats have enabled manufacturers to gain entry in these markets. Hence, many manufacturers who are venturing expansion in these snacking spaces have begun offering powdered and freeze-dried formats. For millennials and the younger demograph, savory snacks have become a household staple owing to the frequency of buying and constant flavor innovations from the manufacturer's side. Children's demograph has also shown a strong tendency to opt for cheese snacks to satiate their hunger craving. The young demograph holds a large market potential for the global industry growth.

A recent product that has witnessed the adoption of powdered cheeses are the snack bars. Powders have allowed bar and sweet snack consumers to bridge the gap between purely sweet flavors and savory ones. Many regular consumers of the breakfast cereals and snack bars category have been demanding savory flavors in these products. It offers unlimited opportunity to tap into these unfulfilled market potentials. They are also a preferred option for consumers to demand healthy ingredients in their diets. The powders’ concentrated composition comprises of major essential milk ingredients such as protein, fat, mineral and vitamin content, and helps it to contribute to enhancing the nutrient profile of snacks. Moreover, the nutrient rich powder is also a natural source for the consumers which has enabled manufacturers to attract the health-conscious demo graph.

Some of the key players of the global cheese powder are Lactosan A/S, All American Foods, Aarkay Food Products Ltd., Commercial Creamery Company, Land O'lakes, Inc., Archer Daniels Midland Company, Kanegrade Limited, Kerry Group PLC, Dairiconcepts, L.P. and Kraft Foods Group, Inc.

The market in North America is expected to dominate the global cheese powder market during the forecast period. Growing preferences of consumers towards RTE and RTC meal is expected to boost the regional cheese powder market. Presence of established cheese processors offering varieties of cheese powder and changing dietary habits of consumers are some of the major factors driving the growth of the cheese powder market in the region. Growth of online and offline retail sector is also influencing in the hike of regional cheese powder market.

The Asia-Pacific market is expected to generate the highest CAGR in the global cheese powder market in the near future as the market possesses a large consumer base in this region. Increasing population and growing spending power of consumers are surging the global cheese powder market growth positively. Increasing urbanization in developing countries such as India and China in this region is estimated to fuel the global cheese powder market during the forecast period.