The Global Clove Cigarettes Market size was valued at USD 107.35 billion in 2020 and is expected to reach USD 135 Billion at a CAGR of 4.5% from 2020 to 2027. The growth is attributed to increasing product launches driven by the growing demand for machine-made clove cigarettes. The majority demand is generated by Indonesia, wherein the cigarette market is led by clove-based products, also known as kreteks.
The mildness of clove cigarettes is resulting in their high popularity among occasional smokers, the younger generation, and the beginners. Consumers trying to quit smoking opt for these products owing to the less harshness, blend of different flavors, and presence of low tar nicotine. Gauging the consumer preference for lighter cigarettes, companies are focusing on product launches.
Machine rolled clove cigarettes held the largest market share of more than 80% in 2020, primarily driven by the increasing consumption of full-flavored type. The machine rolled full-flavored segment accounted for more than 45% market share in 2020. Clove cigarettes contain the lowest level of tar and nicotine content as compared to full-flavored ones, which is driving the product demand. The low tar nicotine segment is expected to register a CAGR of 4.9% over the forecast period.
The female segment is expected to register a CAGR of 3.4% over the forecast period. The growth can be attributed to the rising popularity of smoking among women in regions such as North America, Europe, and Central and South America. Russian females accounted for more than 57.0% of the market share in 2020. Most women smokers prefer clove cigarettes due to the presence of a mixture of different flavors that adds a mildness to the product.
The Cloves cigarette market is segmented on the basis of type, end-user and region. On the basis of type the market is segmented into Hand Rolled Clove Cigarette, Machine Rolled Full Flavored Clove Cigarette, and Machine Rolled Low Tar Nicotine. On the basis of end-user the market is segmented into Male, Female.
Asia Pacific held the largest market share of more than 60% in 2020 and is estimated to register the fastest CAGR of 4.7% over the forecast period. The growth is majorly supported by the prominent production and demand in Indonesia, which accounted for about 92% in 2020. Another factor supporting the growth in Indonesia is easy to access to the product, because of the wide distribution network and relatively low prices. Malaysia and Singapore are other prominent countries contributing to regional growth. The rise in disposable income of consumers and their willingness to try out unique and premium variants has been driving the regional product demand. Besides, the high demand for herbal flavored cigarettes is anticipated to further drive the regional market.
Key companies are: Philip Morris International Inc.; Gudang Garam; Nojorono Tobacco Indonesia; Japan Tobacco; British American Tobacco; Wismilak Group.
The mildness of clove cigarettes is resulting in their high popularity among occasional smokers, the younger generation, and the beginners. Consumers trying to quit smoking opt for these products owing to the less harshness, blend of different flavors, and presence of low tar nicotine. Gauging the consumer preference for lighter cigarettes, companies are focusing on product launches.
Machine rolled clove cigarettes held the largest market share of more than 80% in 2020, primarily driven by the increasing consumption of full-flavored type. The machine rolled full-flavored segment accounted for more than 45% market share in 2020. Clove cigarettes contain the lowest level of tar and nicotine content as compared to full-flavored ones, which is driving the product demand. The low tar nicotine segment is expected to register a CAGR of 4.9% over the forecast period.
The female segment is expected to register a CAGR of 3.4% over the forecast period. The growth can be attributed to the rising popularity of smoking among women in regions such as North America, Europe, and Central and South America. Russian females accounted for more than 57.0% of the market share in 2020. Most women smokers prefer clove cigarettes due to the presence of a mixture of different flavors that adds a mildness to the product.
The Cloves cigarette market is segmented on the basis of type, end-user and region. On the basis of type the market is segmented into Hand Rolled Clove Cigarette, Machine Rolled Full Flavored Clove Cigarette, and Machine Rolled Low Tar Nicotine. On the basis of end-user the market is segmented into Male, Female.
Asia Pacific held the largest market share of more than 60% in 2020 and is estimated to register the fastest CAGR of 4.7% over the forecast period. The growth is majorly supported by the prominent production and demand in Indonesia, which accounted for about 92% in 2020. Another factor supporting the growth in Indonesia is easy to access to the product, because of the wide distribution network and relatively low prices. Malaysia and Singapore are other prominent countries contributing to regional growth. The rise in disposable income of consumers and their willingness to try out unique and premium variants has been driving the regional product demand. Besides, the high demand for herbal flavored cigarettes is anticipated to further drive the regional market.
Key companies are: Philip Morris International Inc.; Gudang Garam; Nojorono Tobacco Indonesia; Japan Tobacco; British American Tobacco; Wismilak Group.
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