Global WiFi as a Service Market: Growing smart cities and rising demand for high-speed and universal network coverage are factors that drive market growth across the globe.

It is estimated that WiFi as a service market will rise from USD 3.4 billion in 2020 to USD 8.4 billion by 2027, at a CAGR of 19.8 percent from 2020 to 2027. Reducing the cost of owning WiFi infrastructure for enterprises, growing smart cities, rising demand for high-speed and universal network coverage, and timely network implementation and end-to - end value chain visibility provided to companies are factors that drive market growth across the globe. Failure to link to the cloud and data protection issues are factors expected to restrict the growth of WiFi as a service market during the forecast period.

Driver: Ease of control and remote troubleshooting of Wi-Fi infrastructures. Ease of management of the Wi-Fi infrastructure and its remote troubleshooting drive the growth of the WaaS industry. WaaS lets organisations handle their Wi-Fi networks wherever they are from. Centralized management focused on the cloud allows network administrators to remotely address Wi-Fi infrastructure-related issues through a remote location network management interface, thus reducing travel costs and time.

Restraint: Compatibility issue with the cloud and data protection problems. WaaS is a cloud-managed Internet Access service. Currently, various business functions such as marketing, R&D and manufacturing are performed through the cloud, making operations and management of these functionalities and related data simple. Any deficiency in cloud computing services leads to an overall breakdown in corporate processes, thereby affecting the business-critical functions. Failure to connect to the cloud can also impact some remote network management and control functions. Thus, lack of cloud connectivity and data protection issues act as constraints to WaaS market development.

Challenge: Privacy and Data protection issues. It is very important for organisations to protect the privacy and confidentiality of organisational data. Companies are still hesitant to transfer their data to the cloud, and instead use the conventional Wi-Fi network as such. Another major concern is natural or manmade disasters that can destroy datacentres, contributing to the loss of internet access and thereby affecting different business processes.